Privacy Policy — ee7777

1. Introduction

This Privacy Policy ("Policy") describes how ee7777 ("the Company", "we", "us", "our") collects, uses, stores, shares, and protects personal information relating to individuals ("you", "your", "the Player") who access or use the ee7777 platform at ee7777.app and any associated mobile-optimised interfaces. This Policy forms part of the overall agreement between you and ee7777, alongside the Terms & Conditions and the Responsible Gaming Policy.

By registering an account with ee7777, depositing funds, or otherwise using the platform, you acknowledge that you have read and understood this Policy and consent to the collection and processing of your personal data as described herein. If you do not agree with any part of this Policy, you should not use the ee7777 platform.

ee7777 is committed to handling all personal data responsibly, transparently, and in accordance with applicable data protection principles. We implement appropriate technical and organisational measures to safeguard the personal information entrusted to us by players across Bangladesh.

2. Data We Collect

ee7777 collects personal data through several channels, including directly from you during registration and ongoing platform use, automatically through your device and browser, and from trusted third-party service providers involved in delivering our services. The categories of data we collect include:

2.1 Identity & Registration Data

• Full legal name as it appears on your government-issued identification document.
• Date of birth (used to verify that you meet the 18+ age requirement).
• Residential address, including city (e.g., Dhaka, Chittagong, Sylhet, Khulna) and postcode.
• Nationality and country of residence.
• Username and encrypted password credentials.

2.2 Contact Data

• Email address (primary communication channel for account notifications and promotional messages where opted in).
• Mobile phone number (used for account security, two-factor authentication, and transaction confirmations).

2.3 Identity Verification (KYC) Documents

• Copies of government-issued identification, such as National Identity Card (NID), passport, or driving licence.
• Proof of address documentation where required (e.g., utility bill, bank statement).
• Source of funds documentation in cases where regulatory obligations require enhanced due diligence.

2.4 Financial & Transaction Data

• Deposit and withdrawal transaction records, including amounts in Bangladeshi Taka (BDT), timestamps, and payment method used (bKash, Nagad, Rocket, Upay, DBBL, Visa, Mastercard).
• Partial payment instrument identifiers (e.g., last four digits of a card or masked mobile wallet number) for transaction reference purposes only.
• Account balance history and bonus credit/debit records.

2.5 Gameplay & Betting Data

• Betting history across all sportsbook markets, including cricket, football, and other events.
• Casino game session data, including game titles played, session duration, wager amounts, and outcomes.
• Bonus usage and wagering requirement progress records.

2.6 Technical & Usage Data

• IP address and approximate geographic location derived from IP.
• Device type, operating system, browser type and version.
• Pages visited, features used, session duration, and clickstream data on the ee7777 platform.
• Cookie identifiers and similar tracking technology data (see Section 7).

2.7 Communications Data

• Records of correspondence between you and ee7777's customer support team, including live chat transcripts and email exchanges.
• Responses to voluntary surveys, feedback forms, and promotional participation records.

3. How We Use Your Data

ee7777 uses the personal data it collects for the following clearly defined purposes:

4. Legal Basis for Processing

ee7777 processes your personal data on the following legal grounds, depending on the specific purpose for which the data is used:

• Contractual Necessity: Processing required to fulfil our obligations under the Terms & Conditions you entered into upon registration — including account management, payment processing, and service delivery.
• Legal Obligation: Processing required to comply with applicable anti-money laundering, identity verification, and financial record-keeping obligations.
• Legitimate Interests: Processing carried out for fraud prevention, platform security, responsible gaming monitoring, and internal analytics where our legitimate interests are not overridden by your rights and freedoms.
• Consent: Processing of your data for direct marketing communications, where you have provided express consent. You may withdraw consent at any time by updating your account communication preferences.

5. Data Sharing & Disclosure

ee7777 does not sell, rent, or trade your personal data. We may share your personal information only in the following limited circumstances:

5.1 Service Providers

We engage trusted third-party service providers to assist in delivering the ee7777 platform. These include payment processors (bKash, Nagad, Rocket, DBBL), identity verification providers, game content suppliers (including Pragmatic Play, Evolution Gaming, Ezugi, NetEnt, Microgaming, and Spribe), customer support software providers, and data hosting and infrastructure partners. All service providers are contractually bound to process your data solely on our instructions and to maintain appropriate data security standards.

5.2 Regulatory & Law Enforcement Authorities

ee7777 may disclose personal data to regulatory bodies, law enforcement agencies, or courts where required to do so by applicable law, court order, or regulatory instruction. We will endeavour to notify you of any such disclosure where legally permissible.

5.3 Fraud Prevention & Industry Partners

In cases of suspected fraud, money laundering, or serious terms violations, ee7777 may share relevant data with fraud prevention databases, financial intelligence services, or other gambling operators where sharing is necessary to prevent financial crime or protect the integrity of the platform.

5.4 Business Transfers

In the event of a merger, acquisition, or sale of all or substantially all of the assets of ee7777, your personal data may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and any material change to how your data is processed as a result.

6. Payment Data

All payment transactions on the ee7777 platform are processed through secure, encrypted payment gateways. ee7777 does not store full payment card numbers, CVV codes, or full mobile wallet credentials on its own servers. Payment data is handled directly by our regulated payment processing partners in accordance with applicable financial data security standards.

Transaction records — including deposit amounts in BDT, withdrawal requests, and payment method references — are retained as part of your account history for financial record-keeping, dispute resolution, and regulatory compliance purposes. These records are accessible to you via your account transaction history at any time.

7. Cookies & Tracking Technologies

ee7777 uses cookies and similar tracking technologies to enhance your experience on the platform, maintain session continuity, and gather aggregate analytics data. The types of cookies used by ee7777 include:

• Essential Cookies: Required for the platform to function correctly. These include session authentication cookies and security tokens. They cannot be disabled without affecting your ability to use the platform.
• Functional Cookies: Used to remember your preferences, such as language settings, display options, and recently viewed game categories, so that you do not need to re-configure them on every visit.
• Analytics Cookies: Used to collect aggregated, anonymised data about how players navigate and use the platform. This data is used solely to improve platform performance and user experience. ee7777 does not use analytics data to identify individual users.

ee7777 does not use behavioural advertising cookies or share cookie data with third-party advertising networks. You may manage your cookie preferences through your browser settings; however, disabling essential cookies may impair your ability to log in and use the platform.

8. Data Retention

ee7777 retains personal data for as long as is necessary to fulfil the purposes for which it was collected, subject to the following retention principles:

• Active Account Data: Retained for the duration of your account relationship with ee7777 plus a minimum period required by applicable financial and anti-money laundering record-keeping obligations following account closure.
• KYC & Identity Documents: Retained for a minimum of five years from the date of the last transaction on the account, or such longer period as required by applicable law.
• Transaction Records: Retained for a minimum of five years from the date of the transaction to satisfy financial record-keeping obligations.
• Support Communications: Retained for a period of three years from the date of the final communication, unless the communication is relevant to an ongoing dispute or legal proceeding.
• Marketing Consent Records: Retained for the duration of your account relationship plus a reasonable period thereafter to demonstrate compliance with consent obligations.

Upon expiry of the applicable retention period, personal data is securely deleted or anonymised in a manner that renders it incapable of identifying any individual.

9. Data Security

ee7777 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include:

• 256-bit SSL/TLS encryption for all data transmitted between your device and the ee7777 platform.
• Encryption of sensitive data fields — including passwords and identity document copies — at rest using industry-standard encryption algorithms.
• Strict role-based access controls limiting access to personal data to authorised personnel only, with access logs maintained and reviewed regularly.
• Regular security assessments and vulnerability testing of platform infrastructure.
• Incident response procedures to detect, contain, and notify affected individuals of any personal data breach in a timely manner.

While ee7777 takes all reasonable steps to protect your data, no method of electronic transmission or storage is completely secure. Players are advised to use strong, unique passwords for their ee7777 accounts and to contact support immediately at [email protected] if they suspect any unauthorised access to their account.

10. Your Rights

As a data subject, you have the following rights in relation to the personal data held by ee7777. To exercise any of these rights, please contact us at [email protected]. We will respond to all valid requests within a reasonable timeframe.

• Right of Access: You have the right to request a copy of the personal data ee7777 holds about you, along with information about how it is used and with whom it is shared.
• Right to Rectification: You have the right to request correction of any inaccurate or incomplete personal data held by ee7777. Some corrections may be made directly through your account settings.
• Right to Erasure: You have the right to request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to overriding legal obligations that require us to retain certain data.
• Right to Restriction: You have the right to request that ee7777 restrict the processing of your personal data in certain circumstances, such as where you contest the accuracy of the data or object to its use.
• Right to Data Portability: Where processing is based on your consent or the performance of a contract, you have the right to receive your personal data in a structured, commonly used, machine-readable format.
• Right to Object: You have the right to object to processing of your personal data based on ee7777's legitimate interests. You also have the right to object to the use of your data for direct marketing at any time.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.

11. Children's Privacy

The ee7777 platform is strictly intended for adults aged 18 years and above. ee7777 does not knowingly collect, process, or retain personal data relating to any individual under the age of 18. Where ee7777 becomes aware that personal data has been collected from a minor, that data will be deleted promptly and the associated account will be immediately suspended.

Parents or guardians who believe that a minor may have registered an account with ee7777 are encouraged to contact us immediately at [email protected]. ee7777 employs age verification processes at the point of registration and during KYC review to detect and prevent underage access to the platform.

12. International Data Transfers

In the course of delivering its services, ee7777 may transfer your personal data to service providers or infrastructure partners located outside of Bangladesh. Such transfers are carried out only where appropriate safeguards are in place to ensure that your personal data receives a level of protection equivalent to that afforded within Bangladesh. These safeguards may include contractual data protection clauses with the recipient entity or reliance on the recipient's certification under a recognised data protection framework.

By using the ee7777 platform, you acknowledge and consent to such international transfers of your personal data where necessary for the delivery of our services.

13. Third-Party Links

The ee7777 platform may contain references to third-party game providers and payment partners. These third parties operate their own privacy policies and data practices, which are independent of ee7777. ee7777 is not responsible for the privacy practices or content of any third-party services accessed through or in connection with the ee7777 platform. Players are encouraged to review the privacy policies of any third-party services they interact with.

14. Policy Updates

ee7777 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, applicable law, or platform services. Where changes are material, we will notify you by email to the address registered on your account or by means of a prominent notice on the platform prior to the changes taking effect. The "Last Updated" date at the top of this Policy indicates when the most recent revision was made.

Your continued use of the ee7777 platform following notification of any update to this Policy constitutes your acceptance of the revised terms. If you do not agree with any changes, you should cease using the platform and may request account closure by contacting our support team.

15. Contact Us

If you have any questions, concerns, or requests in relation to this Privacy Policy or the handling of your personal data by ee7777, please contact our dedicated support team. We are committed to addressing all privacy-related enquiries promptly and transparently.

Email: [email protected] (plain text — not a clickable link)

Please include your registered username and a brief description of your enquiry in all correspondence to enable prompt identification and resolution of your request. Our support team is available 24 hours a day, seven days a week, including during Bangladesh public holidays such as Eid, Victory Day (16 December), and Independence Day (26 March).